Sam charmand Betfred Sports betting website

Chief Digital and Information Officer | B. Com (Acctg), MBT


Sam Charmand, Chief Digital and Information Officer

Mr Charmand, appointed as Chief Digital and Information Officer in December 2023, is responsible for the global strategy and operations, leading innovation and managing cyber security.

Most recently, Mr Charmand was the Group Chief Information Officer for Qantas Group, where in total, spent 25 years in various senior leadership positions.  

At the start of his career, Mr Charmand held finance positions before moving into IT, and in 2022, became a Board Advisor at Discovery Parks, offering Australian holidays in iconic locations.

Mr Charmand’s experience brings a solid understanding of ASX listed companies, complex advanced technology needs in similar industries and working across a global footprint.